The hype surrounding the UFC 264 main event, the culmination of the triolgy between Dustin Poirier and Conor McGregor, was considerable. To accompany the prospect of a lightweight title shot for the victor, the bout was further intensified by the return of McGregor’s legendary heel persona. Loved by some fans and maligned by others, the … Continue reading UFC 264 estimated at 1.8 million PPV purchases, second highest mark in promotion history